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RADO & CRICKET

STRONGER TOGETHER
Rado and European Cricket

Since 2025, Rado has been the official timekeeper of European Cricket – an organization that brings cricket to a wider audience across Europe through numerous matches, a growing community, and worldwide TV broadcasts. The partnership strengthens Rado’s commitment to international cricket and supports a sporting programme played throughout the year in many European countries.

 

As Official Timing Partner, Rado ensures that every match is precisely timed. Rado’s time displays mark the decisive moments on the field – from the first ball to the highlights of a match.

For fans, the collaboration brings added excitement and a closer connection to the action on the field. During the European Cricket season, Rado accompanies selected matches with highlight moments and social media activations – including the most emotional scenes of a game and the “Perfectly Timed Play of the Match”, which spotlights outstanding plays.

Through this partnership, Rado supports one of Europe’s most dynamic sports and its rapidly growing fan community. European Cricket creates new stages for cricket stars across the continent. Rado measures the time of these moments – precisely, clearly, and reliably.

Cameron-Green-Rado-Ambassador

CAMERON GREEN

AMBASSADOR

As Rado’s Cricket Ambassador, Cameron Green represents the fearless, high-impact style the brand champions. A dynamic all-rounder, Green made his international debut for Australia in 2020 and swiftly proved himself across all formats. In 2023, he became one of the most valuable overseas players in IPL history, notched his maiden IPL and Test centuries, and played a key role in Australia’s World Test Championship and ODI World Cup-winning campaigns.