Jobs at Rado

Job description

Reporting to the Brand head, we are currently looking for the successful incumbent who will be responsible for all the marketing efforts in Singapore including Advertising, Promotions, Visual Merchandising, Public Relations & related activities for Rado including for Retail and Wholesale.

The ideal candidate would be responsible for proven track record in developing, executing marketing strategies that enhance brand awareness, drive customer engagement, and contributing to the overall success of the brand.

In this role, you will be responsible for:

Advertising Activities

• Develop and Execute the Advertising plan and activities in accordance to HQ directive.
• Negotiate/garner for prime position, advertising rates and editorial coverage with media partners.
• Work closely with HQ, media partners and suppliers; Develop good working relationship.
• Monitor the effectiveness of advertising campaigns

Point of Sales

• Maintain SIS at POS
• Coordinate between HQ, retailers, suppliers on promotion window display setup.
• Timely change of brand visuals at POS.

Public Relations

• Disseminate and follow-up with media partners to ensure maximum coverage for press releases.
• Collate and compile press clippings for submission to HQ.
• Organize regular meet-up with editors, bloggers for product update and to build positive rapport.

A&P Budget Management

• Monitor, keep track of the budget to ensure that expenses are within approved budget.
• Lead in managing the costing of marketing to ensure efficiency in use of budget, analyze ROI of A&P activities. Respect the quotation procedure and negotiate for the best offer.
• Respect all internal Logistics and Finance requirements for POSM treatment and Invoicing procedure.

Market Intelligence

• Develop insights that lead to the brand or customer opportunities, be aware of the latest A&P development.
• Leverage your intelligence insights to leave a distinctive mark on our business, driving our growth and provide regular updates to the team including the competitor activities.

Reporting & Sales Support

• Support in Sales & related reports required for local & HQ reporting.
• Support in stock ordering & management.
• Any other Sales support function for Channel Sales.

The Role

This role is responsible for being the first point of contact for our Rado and Hamilton customers mostly via phone and e-mail. This is a fast paced, multitasking position where no two days are the same. Therefore, we require a candidate who has a passion for providing a high quality of customer service, has excellent communication skills, experience dealing with difficult customers and can act as the voice of the organisation. This is a part-time, permanent role and the successful candidate is required to work 25 hours per week (Monday-Friday, 5 hours per day)

This role will be responsible for

• Respond to B2B & B2C enquiries by mainly telephone and email
• Appropriate processing of customer escalations while adhering to brand and company’s policies
• Log all customer enquiries
• Provide first level technical support (training provided)
• Notify clients about delays or updates in regards to their repairs
• Processing and follow up of customer queries and orders for watch repairs
• Maintain customer database

The person in this role would need to have the following skills and experience

• Experience in fast paced customer enquiry or customer service environment mandatory
• Demonstrated experience dealing with difficult customers
• Excellent data entry, communication and organisation skills
• Decisive, firm, courteous, customer oriented, and able to manage pressure and challenges within the role
• Proficient computer knowledge, SAP / similar ERP system, Salesforce and Microsoft Office
• Excellent telephone etiquette and communication skills
• Technical knowledge in the watch making or other repair industry is highly beneficial